Hello i’m Topan Adi Pamungkas, PERFORMANCE & GROWTH MARKETING Scaling Mobile Apps with Data-Driven Acquisition & Precision Tracking.
how can i help you
I passionate about crafting experiences that merge innovation, aesthetics, and functionality. Our team of designers, strategists, and technologists works.
MMP & Analytics Setup
Technical implementation of tracking tools to ensure every install is attributed correctly.
App Store Optimization
Optimizing keywords and visuals to maximize visibility on the App Store and Play Store.
Performance Creative
Producing data-driven ad visuals designed specifically to convert clicks into users.
App Growth Strategy
Precision Tracking
Organic Visibility
High-Converting Ads
User Re-engagement
MarTech & Tracking Setup
Expert implementation of Pixels, MMP SDKs, and GTM to ensure 100% data accuracy and flawless attribution.
2025 - Present
Senior Performance Marketing Lead
Scaled user acquisition by +373% while reducing CAC by 68%. Led the technical migration to Adjust MMP and managed full-funnel media buying for the US stock trading platform.
2023 - 2025
Performance Marketing Manager
Achieved consistent 20x ROAS and drove new user acquisition with highly efficient CAC (< IDR 50k). Managed multi-channel budgets across Google, Meta, TikTok, and Programmatic.
2019 - 2023
Senior Growth Acquisition Manager
Delivered 202% YoY growth in Monthly Active Users (MAU) and reduced CAC by 47%. Orchestrated the mobile attribution framework and integration for the new banking app launch.
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Html
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WordPress
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Elementor
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Adjust
2025
Gotrade Ownership Award
Awarded high-value Employee Stock Options (ESOP) for exceptional performance in scaling user acquisition and driving revenue growth
2018
Top Campaign Implementation Excellence
Recognized for executing best-in-class digital performance strategies within the regulated financial sector.
READY TO SCALE YOUR APP?
Stop guessing. Let's build a data-driven strategy to acquire high-value users effectively
blog & inside
Our blog and behind-the-scenes insights offer a deeper look into the creative processes, industry trends, and strategic thinking that drive our work.




