T O P A N

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Hello i’m Topan Adi Pamungkas, PERFORMANCE & GROWTH MARKETING Scaling Mobile Apps with Data-Driven Acquisition & Precision Tracking.

Working Process

I don't just run ads, I build growth engines. With 10+ years of experience in Fintech and Startups, I combine technical engineering skills with marketing strategy to help brands acquire high-value users efficiently.

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Project Complete

Awards Winning

how can i help you

I passionate about crafting experiences that merge innovation, aesthetics, and functionality. Our team of designers, strategists, and technologists works.

GROWTH
TRACKING
ASO
CREATIVE
RETENTION

Mobile User Acquisition

Scaling your app user base efficiently across Google, Meta, and TikTok.

MMP & Analytics Setup

Technical implementation of tracking tools to ensure every install is attributed correctly.

App Store Optimization

Optimizing keywords and visuals to maximize visibility on the App Store and Play Store.

Performance Creative

Producing data-driven ad visuals designed specifically to convert clicks into users.

Retention Strategy

Re-engaging dormant users to reduce churn and increase Lifetime Value.

App Growth Strategy
Precision Tracking
Organic Visibility
High-Converting Ads
User Re-engagement
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learn about who i’m

I AM A SENIOR PERFORMANCE MARKETER SPECIALIZING IN MOBILE APP GROWTH & ANALYTICS ARCHITECTURE.

30+ Trusted clients

MarTech & Tracking Setup

Expert implementation of Pixels, MMP SDKs, and GTM to ensure 100% data accuracy and flawless attribution.

2025 - Present

Senior Performance Marketing Lead

Gotrade (YC S19)

Scaled user acquisition by +373% while reducing CAC by 68%. Led the technical migration to Adjust MMP and managed full-funnel media buying for the US stock trading platform.

2023 - 2025

Performance Marketing Manager

Sayurbox

Achieved consistent 20x ROAS and drove new user acquisition with highly efficient CAC (< IDR 50k). Managed multi-channel budgets across Google, Meta, TikTok, and Programmatic.

2019 - 2023

Senior Growth Acquisition Manager

ALAMI

Delivered 202% YoY growth in Monthly Active Users (MAU) and reduced CAC by 47%. Orchestrated the mobile attribution framework and integration for the new banking app launch.

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WordPress

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Elementor

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2025

Gotrade Ownership Award

Gotrade (YC S19)

Awarded high-value Employee Stock Options (ESOP) for exceptional performance in scaling user acquisition and driving revenue growth

2018

Top Campaign Implementation Excellence

Google

Recognized for executing best-in-class digital performance strategies within the regulated financial sector.

READY TO SCALE YOUR APP?

Stop guessing. Let's build a data-driven strategy to acquire high-value users effectively

Basic Package (One-Time Fee)

$500

  • Ad Account Health Check
  • MMP & Attribution Validation
  • Creative Gap Analysis
  • Growth Strategy Roadmap
yearly plan

$3.000

  • Multi-Channel Media Buying
  • Creative Testing & Iteration
  • Scale-Up & Budget Management
  • Weekly Growth Sprints
rigorous plan

Call

  • Go-To-Market (GTM) Strategy
  • Full-Funnel CRO
  • Marketing Automation Setup
  • In-housing Team Mentorship

blog & inside

Our blog and behind-the-scenes insights offer a deeper look into the creative processes, industry trends, and strategic thinking that drive our work.